Digital Growth & Experience Optimization

I have 10+ years of experience, spanning digital marketing, ecommerce, UX, and marketing operations, with a hands-on background in building, optimizing, and managing digital experiences that support business growth.

My work sits at the intersection of customer acquisition, funnel optimization, retention, analytics, and digital operations. I have experience launching and managing websites in WordPress, improving conversion performance, building marketing automation workflows, optimizing paid and organic acquisition channels, and using data to improve customer experience and business outcomes.

My expertise includes SEO/SEM, paid social advertising, email and lifecycle marketing, affiliate marketing, conversion rate optimization (CRO), analytics, and performance tracking. I use tools like Google Analytics, Search Console, Tag Manager, Microsoft Clarity, and marketing automation platforms to identify opportunities, improve performance, and drive measurable results.

I’m deeply hands-on and take pride in being able to execute across strategy and implementation — from website development, UX optimization, troubleshooting, and landing page creation to campaign execution, analytics setup, tracking infrastructure, and marketing systems automation.

I thrive in fast-paced, dynamic environments where creativity, technical execution, and operational thinking come together to solve problems, improve performance, and support sustainable growth.

Whether supporting internal teams or working directly with clients, I focus on building practical, performance-driven solutions that improve visibility, conversion, operational efficiency, and long-term business growth.