Develop an eCommerce website using WordPress due to industry limitations with Shopify. The site will feature a diverse range of hemp and delta products, prioritizing brands that already have strong search engine traffic and low keyword difficulty. Focus on ranking for these brands and targeting long-tail keywords that demonstrate purchase intent. Gradually expand the site's visibility by optimizing for more general keywords over time. Acquire new customers through targeted social media advertising and retain them through personalized email marketing campaigns.
Four banner hero design to streamline the most common user objectives. H1 statement below. Trust badges, Frequently purchased products, email harvesting discount offer and brand logos with links giving SEO juice to the brand pages.
The brand page is specifically designed to rank for brand-related keywords. While Google generally discourages excessive text on product gallery pages in certain eCommerce sectors, the hemp industry seems to benefit from this approach in terms of search rankings. We’ve also incorporated FAQs along with an FAQ schema, a feature that sets us apart from other sites in the industry. Additionally, customer reviews play a crucial role, and we’ve implemented the aggregate review rating schema to enhance credibility and visibility.
Programmatic ads used for retargeting
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